Clients in the News: Harte-Hanks Trillium Software
01/17/2006
The Forrester Wave™: Information Quality Software, Q1 2006
Trillium Software, Firstlogic, And IBM Lead In Our Product Evaluation
by J. Paul Kirby with Connie Moore, Lucy Fossner
This is a document excerpt reposted from: http://www.forrester.com/Research/Document/Excerpt/0,7211,37679,00.html
EXECUTIVE SUMMARY
In this Forrester Wave™, we evaluated the strengths and weaknesses of top information quality software vendors across 53 criteria. Dirty data is both common and costly, but it is also manageable with the right tools. Information quality software helps organizations improve the accuracy, consistency, completeness, and usefulness of their data — achieving greater business value, not cleansing to perfection. This evaluation assesses the state of the information quality software market to see how the vendors stack up against each other. The results: Harte-Hanks Trillium Software, Firstlogic, and IBM are the market Leaders for their comprehensive, highly scalable data cleansing and profiling capabilities, including support for international customer-focused data and the ability to cleanse noncustomer data. This report also includes an interactive vendor comparison tool that provides detailed product evaluations and customizable rankings.
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Founded in 1995, Garfield Group Interactive (GGI) is an interactive marketing firm that consistently delivers strategic planning, award-winning design, and leading-edge technical services in order to achieve measurable business results. Teamed with its sister agencies, Garfield Group Branding and Garfield Group Public Relatrions, GGI serves a variety of markets - including vertical expertise in Biotech, Medical Device, and Pharmaceutical industries. Our clients include a number of leading companies such as Biogen Idec, Sepracor, Philips Lifeline, Reebok, and National Grid Wireless.
